Short-video platform Kuaishou has become one of the most popular apps in Brazil, where it boasts over 3 million daily active users, financial news outlet Jiemian reported Thursday.
Marketed as Kwai in the South American country, the platform was the most-downloaded free app on Brazil’s Google Play store “for several consecutive days,” according to the report. With deep-pocketed tech giants like Tencent among its investors, Kuaishou had over 200 million active daily users in China as of May, and became immensely popular last year in countries like the Philippines, Russia, South Korea, Indonesia, and Turkey.
Chinese video apps are aggressively expanding their international footprints. Kuaishou’s top rival, Tiktok, has been downloaded by over 1.1 billion people worldwide and has millions of active users in countries like India and the United States, according to app monitoring firm Sensor Tower. (Image: IC)